My product
My perfume is called ‘Innocence’ it’s by Demi’s cosmetics. Demi’s cosmetics has a wide variety of products from make up to body products, however this is the first release of a perfume. The target audience for my perfume is set around teenager girls and above as I believe the name would relate mostly to this age gap.
To contrast to the meaning of the name ‘Innocent’ I have designed the bottle to be black and red to show the dark side of being innocent as everyone isn’t and not everyone is as innocent as they come across.
The smell will be sweet and strong with essences of fruity scents. For example, summer fruits as they are sweet also. The scent will contrast back to the idea of being sweet and ‘innocent’ and will therefore as well as the bottle represent the meaning of the perfume.
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